Audace by Rochas
at Madrid
The second chapter of a FOOH sequence for the launch of Audace by Rochas Interparfums - CGI and digital environment integration built for Madrid's urban landscape.
Paris was just the beginning.
A high-impact, editorial FOOH film engineered for attention - the race moves from Paris to Madrid, with Audace taking the chequered flag.
A 3D chase across the city.
For the launch of Audace by Rochas Interparfums, TAKEOFF XP brought the campaign to Madrid - a second chapter in a FOOH sequence that began in Paris.
Combining CGI and digital environment integration, we built a 3D visual experience tailored to Madrid's urban landscape: high-impact, editorial and engineered for attention. We design luxury experiences where innovation, aesthetics and strategy converge - creating visibility that resonates far beyond the screen.
