Call of Duty
Black Ops 7 Influencer Kits
A premium influencer kit for the global reveal of Black Ops 7 at Call of Duty: Next in Las Vegas.
The first look, streamed in style.
To support the global reveal of Call of Duty: Black Ops 7, we partnered with Activision to deliver a premium influencer marketing campaign for Call of Duty: Next in Las Vegas. The influencer kits were designed to elevate the first-ever Black Ops 7 gameplay viewing experience for creators and streamers worldwide.
The challenge
With the launch of one of gaming’s most anticipated titles, the challenge was to produce a premium, authentic influencer kit within a short timeline, one the Black Ops community would genuinely value and use. The kit needed to enhance live streaming and content creation while staying true to the franchise.
A premium setup for streaming and viewing.
Takeoff designed, produced, and globally distributed a limited-edition influencer kit that included a custom Black Ops-branded YETI Tundra 35L cooler and YETI mug, a large key art gaming mat, and an Elgato Wave:3 microphone, creating a premium setup for streaming and viewing.
Opened live, shared by creators.
The result was a high-quality, highly shareable influencer kit that generated a positive response from the community.
